Disaster Game Blog

Readiness For All

Monday, March 15, 2010
The redesigned Family Preparedness Toolkit is back from the printer and the website has been updated to allow ordering of the newest member of the Disaster Game product line. As I write this, we are in Taunton Massachusetts for a meeting that could radically alter our strategic plans for the future (more to follow on this subject as the developments unfold), the Elevate Your Readiness tour has been switched to a virtual format via facilitated WebEx events (based on your feedback), and we are on track for a two deck expansion pack for the Corporate edition, followed by a new Colleges and Universities edition, and a Municipalities edition.

We are very proud of the redesign of the Family Preparedness Toolkit, another stellar effort from our partners at TDoc Creative. Watch the site for more detail pictures of both the Corporate and Family editions (coming soon). Our thanks go out to everyone who took the time to send an e-mail to our support team requesting to be notified when the redesign was complete and the new version was ready to ship. It was encouraging (and humbling) to see our efforts strike a chord with so many people.  I hope you find the results both effective and useful in elevating your personal and family preparedness.

Warm regards,


Happy New Year!

Friday January 1, 2010
The new year is here and many people are waking up late this morning, some perhaps a bit later than others, having made resolutions during the evening's revelry that they may have already forgotten. What's yours?

If you are on this site and reading this, then I'll bet your resolutions are a bit different from the typical "lose weight," "quit smoking," or "get in better shape" variety. My resolution for 2010 is a continuation of one that I have had for more than 10 years now - to help organizations and individuals know what to do when "what if?" happens to them.

Towards that end, I've commited significant resources to spreading the word about readiness in the coming year. We've scheduled a 28-city Elevate Your Readiness North American Tour to equip thousands of organizations with the tools and knowledge needed to improve their odds of surviving a crisis. And were putting the finishing touches on the redesigned Family Preparedness Edition of The Disaster Game to help families and individuals do the same.

If you would like some tips and advice to help your own preparedness efforts, contact me for a free PDF copy of the Simple Steps Guide to Family Preparedness. It may help you jump start your readiness resolutions for 2010 and, by sharing it with you, help me continue to move mine forward as well.

Happy New Year all,


A Disaster Free Holiday Wish

Tuesday, December 22nd 2009
With the holidays upon us, I wanted to take a moment to say Thank You and wish you and yours a very safe and merry holiday season. It has been a fast-moving year for us here at Disaster Game, and with the tour kicking off in February, 2010 is shaping up to be even faster.

The holidays can be a stressful time, with weather cropping up at the worst possible time and causing travel delays, with crowded stores and tight budgets, and with a million things to do and seemingly no time to do it. It's not surprising that heart attack rates spike at this time of year, accidents and illnesses are more common, and what should be the "hap-happiest season of all" often becomes the exact opposite.

So, give yourself some extra time this week. Take an extra breath. Let someone slide into the flow of traffic and give them a friendly wave. Help someone less fortunate than you have a brighter day. Take the kids out to look at the holiday light shows in your neighborhood, or turn off the lights on a clear night and look at spectacular light show nature puts on every night of the year. Take time to decompress. You'll have a less stressful holiday, and a safer and healthier one as well.

Happy holidays, and may all your wishes come true!

Bill Ashland
CBCP, President
Disaster Game LLC


Rolling the Dice...

Tuesday, December 15th, 2009
For every thing there is a beginning... and today marks the start of many new things for The Disaster Game. Today we launch (most of) our redesigned web site (including this blog), a national advertising campaign with a full page ad in Continuity Insights, and the (official) launch of ticket sales for the 2010 Elevate Your Readiness North American Tour. We're rolling the dice on taking this tool to the next level, and we welcome you to the starting line!

The New Site -

TDoc Creative and TransitID have been hard at work designing and developing our new look, and we are thrilled to share it with you today. Your thoughts and feedback are always welcome as we work to continually improve the way in which we share information with you.

The Tour -

In February, we start a 28 city series of table top disaster exercises unlike any other! Powered by The Disaster Game, these sessions use game play and the element of chance to build disaster scenarios that are engaging, informative, and yes, fun. Best of all, everyone who attends one of these events leaves with a copy of The Disaster Game, and does so empowered to create and conduct thousands of exercises for their own organizations.

The Campaign -

Today marks the start of a national campaign to build awareness of The Disaster Game and fill seats for the upcoming tour. Check out our full page ad in the new issue of Continuity Insights this week, and watch your in box for the e-mail announcement from CI as well.

And so it begins... welcome to the game!

Bill Ashland
CBCP, President
Disaster Game LLC